Design Thinking for Dummies (Paperback)

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Innovate your business by incorporating design thinking

Organizations that can innovate have an advantage over competitors who stick to old processes, models, and products. Design Thinking For Dummies walks would-be intrapreneurs through the steps of incorporating design thinking principles into their organizations. Written by a recognized expert in the field of design thinking, the book guides readers through the steps of adapting to a design thinking culture, identifying customer problems, creating and testing solutions, and making innovation an ongoing process.

The book covers the crucial and central topics in design thinking, including:

  • Adopting a design thinking mindset
  • Building creative environments
  • Facilitating design thinking workshops
  • Working through the design thinking cycle
  • Implementing your solutions
  • And many more

Design Thinking For Dummies is a great starting place for people joining design-oriented teams and organizations, as well as small businesses and start-ups seeking to take advantage of the same methods and techniques that large firms have used to grow and succeed.

Product Details
ISBN: 9781119593928
ISBN-10: 1119593921
Publisher: For Dummies
Publication Date: July 28th, 2020
Pages: 304
Language: English